Blog & Resources

There are some really great therapists who are super-effective at resolving the most complicated muscle conditions, and yet, they have trouble making a living. They struggle to keep their private practice going, or they end up going to work for an employer—possibly one who doesn’t pay them very well. So, how come that happens when their technique is so good?

In my experience, most massage therapists are ...

One of the best pieces of advice that I’ve heard many times over the years is that if you want to excel at something, you need to find someone who’s already succeeding at it, connect with them, and try to learn from them. In other words, you need to find a mentor—someone who can help you see what in your practice or technique you might not ...

So, here’s an interesting conundrum: we all know to keep our conversation with clients to a minimum so they can have the most relaxing session, and yet, reports from those on the table abound of overly talkative therapists. No one wants to be a “Chatty Kathy,” but it happens.

Years ago, before I even went to massage school, I had a pretty good massage therapist who happened ...

Like so many of my peers, I used to regard chair massage as nothing but an “introductory” technique that would allow clients to experience a bit of massage, after which they’d want to come to a spa or clinic where they’d get a longer “real” session.  That was, until one day when I joined a group providing massage on-site at a large retail chain for ...

Unless we stay in private practice for our whole career, we all have to interview for a job. Some of us end up interviewing several times—when we switch jobs or relocate, to upgrade our income, etc. Wouldn’t it be nice if someone gave us the key to what employers are looking for that results in one massage therapist being hired and another turned away?

Here’s a list of ...

Many of us have had glowing reviews from clients, telling us that we’ve just given them the best massage of their life. And yet, even being the superhero healers we are, we still occasionally have those clients who end up complaining or telling others that we just didn’t quite get the job done for them. I think this results from common misconceptions that some clients have about massage:

• Assuming ...

As massage therapists, we know that there really isn’t any firm boundary between mental or emotional stress and physical tension, so when we invite clients into our practice for treatment, we need to take care that our space is not only physically clean and welcoming, but also emotionally tidy.

Larisa Goldin, CEO of Dreamclinic shares, “I’ve always used a funny little ...

If you own your own massage practice, one of the challenges of keeping it going involves the need to periodically expand your client base. When your massage practice slips into a lull, and you find yourself wanting to reach out and find new clients, but you don’t have the money on hand to launch any sort of a big ad campaign, what do you do? Well, how about rather ...